Growth Labs
Paid Media teams, engineer better operations with a facilitated working session built around your big-picture goals
Hands-on with Jaclyn, the Growth Lab turns paid media teams into proactive growth partners — through comprehensive discovery, collaboration and a working session that results in real decisions and a custom go-to-market plan to carry forward.
Maximize your training budget by investing in a program that solves problems and works towards documented goals.
Who Growth Labs serve
Growth Labs are especially designed for independent media agencies and B2B brands with $4M+ annual revenue and 20+ employees
"Jaclyn did a wonderful job tailoring our Growth Lab experience to what we most wanted to reinforce with our team. Her extensive experience lends credibility to her workshop, and her careful preparation only served to enhance our own internal culture. The Growth Lab helped increase our team's confidence in their ability to grow their clients' businesses, and provided hands-on practice with a new set of tools to facilitate growth conversations. I highly recommend the JHM Growth 360 Growth Lab to agencies looking to empower their teams to be agents of growth."
This engagement would be beneficial if:
Your team is excellent, and stretched thin
You're delivering outstanding work, buried in deliverables, and haven't had the bandwidth to operate in proactive strategy and growth mode.
Your team is stuck in reactive mode
Growth decisions stall because no one clearly owns them, and the culture resists changing how the team actually works.
You want an outside expert perspective, not another status meeting
You're looking to infuse fresh expertise and diversity of thought into how your team solves problems.
The Solution
Go from scattered plans to aligned direction in a matter of weeks*
Growth Labs provide a condensed forum to drive meaningful operational change. Jaclyn has been in your seat. Think of it as facilitated brainstorming, collaborative exercises, and relevant frameworks - all rooted in Jaclyn's best-in-class operations expertise.
While every Growth Lab is customized, they have core pillars including:
- The Roster: Jaclyn and Team Lead curate a small group of attendees who can provide diversity of thought on the topic and have authority to sign off on decisions made
- The Spark: We build the conversation around the data that matters
- The Lab Bench: Small group exercises facilitated by Jaclyn, centered around solving real business problems
- The Synthesis: Jaclyn translates the discussion to actionable next steps
- The Readout: Governance call and post-session tracking will conclude by 60-90 days after the session*
*Time estimate subject to change
Top Requested Topics:
The Transformation
What Growth Labs deliver
Just a month* from now, your team could have a unique channel investment thesis, a repository of testing methodologies, a POV on an emerging platform, all while having the tools to overcome operational hurdles and manage up more effectively.
*Time estimate subject to change
What you walk away with
For the team in the room
- Clarity on the specific triggers driving the problem — not just symptoms
- The inspiration and language to diplomatically challenge the status quo and push for innovation
- Stronger collaboration and satisfaction as a team, built through solving something real together
- Practice turning raw insight into a focused, compelling narrative
- Custom leave-behind go-to-market plan
For the team lead / executive sponsor
- Better onboarding guidance for new hires or clients
- Documented solutions to test for your biggest problems
- Visible momentum on KPIs — not just a session that felt good in the room
- A booked governance call with Jaclyn to analyze Growth Labs impact
How Growth Labs work
- Step 1
Discovery & Alignment
- Step 2
The Working Session
- Step 3
Leave-Behind Go-To-Market Plan
- Step 4
Governance Call
Jaclyn's expertise:
